About
Hi! I'm Sabrina, the creator of F.E.A.R. Apparel :) In case you were wondering, here's a little insight to my story and mission;
I went vegan in 2014 and got involved in all kinds of activism such as street outreach, volunteer work, protests, wildlife conservation, direct action and more. I witnessed the vegan movement growing before my eyes and it restored my faith in humanity.
During this time, I often wore T-shirts with vegan quotes and cutesy animals printed on them, but as adorable as they were, It didn't seem effective as a form of activism. So I took it upon myself to create my own line of vegan clothing that would spread more awareness and make a bigger impact.
My goal is to create an unapologetic twist on vegan clothing with unforgettable, thought provoking imagery and catchy quotes. I design every item with the intention of exposing the grim reality the animals are facing, in eye-catching ways that the public can't ignore, with the ultimate goal of ending animal exploitation.
F.E.A.R. Apparel was first launched in 2019, and since then I have been overjoyed by the response from vegan activists across Australia, and even internationally! I am forever grateful for the ongoing support that has allowed me to share the animals' stories much further than I could've ever shared them on my own.
So lets continue to expose the truth and make a difference. Lets stand up for the animals every time we step out into the world, by wearing F.E.A.R. Apparel ♡